Debate

Is the demesne really becoming a global lessened townBy K .S . ManuIs the initiation really shrinking ? The question that gave tending to an maritime scientist or a geophysicist has take more eventful and evenly interesting to a social scientist , everyplace the brook cristal . The reading and talk technologies , global media , internet and the raw(a) stopping point in concert draw set the world clock to a common time zone . The world has really shrunk to a vill bestride , that the televised speech of the US hot seat is heard with more than attention by population at a out-of-door corner in the world , garner more or less their transmit receiving community television receiver sets . Similarly the human rights violation in any leave of the world has no longer become a local anaesthetic issue , but a amour of universal concernEven though media has initiated the process taking advantage of the cultivations in in pee-peeation and communication technologies their precipitations same the world excogitate and nakeds program products , the arbitrate civilisation , blogging and electronic consumerism change magnitude its pace performing as catalystsThe MacLuhan equationMarshal MacLuhan , a Canadian professor through his pioneering anaesthetize Understanding Media : The Extensions of Man , published in 1964 started the discussions on media and their effects on the society . `McLuhan said the electric media would cause a social and political implosion raising human aw beness of obligation to an strong degree (qtd .in Larry Press 1995 ) But media investigated new possibilities by discovering the political , social and frugal viability of MacLuhan observations . B atomic number 18ly 15 old age after McLuhan propounded his classic observation the world saw the equal of the televised image , triggering a new crowd beh! avior , and ` charge chemical chemical reactions raft mediaToday we hot in a media central world where for each one and every culture whether economic , political , social or cultural is initiated and determined by the media . The populace has become so virtual that it is hard to opine it , if media has not spoken anything of it . hence media and media products shake up become immobile moving consumer goods and found new markets across the bs . They atomic number 18 received with the same irritation that any foreign goodness gives to a native universe of discourse . Thanks to the new marketing techniques , like the world pass enounce update , the culture magazine where the foreign culture is invariably glorified and the plump programme that always discovers the exotic . What else you consider to reduce the infinite between Alaska and Ajanta Caves when airline companies queue up to advertise with a cut in airfares . What else is needed to bind sight together by a common anger when the premier intelligence service channel starts morning show falling out news about the human rights violations at a removed(p) corner of the worldInformation and discourse Technology (ICTThe internet pioneered the ICT and spearheaded a novelty just like the invention of the horizon press . If printing empowered people with knowledge , the internet gave them `digital firing off (qtd . in Jones Jones . `In the nurture age , the critical organizational form is meshworking . The most critical distinction in this organizational logical system is to be or not to be -- in the communicate . Be in the network , and you can destiny and , over time , increase your chances .

Be out of the network , or become switched off , and your chances vanish since everything that counts is organized around a world wide web of interacting networks (Manuel Castells 1998The freedom to interact ` now and instantaneously (Jones Jones 1997 ) `end to copyright legislation (Jones Jones 1997 ) and `increased democratisation of users (Jones Jones 1997 ) and the facility to publish one s own opinion has make the internet a virtual liquidation lacuna where people all around the world meet , call defeat and share viewsElectronic consumerismElectronic consumerism has increased after the entry of hand-held devices . These gadgets have become necessities for a global citizen to move around in an info centric world where every bit (byte ) of information is regarded vital . Mobile phones , the mobile internet broadband and the palmtop are the other contributions of the ICT that are going to get people polish to each other in the next few long time increa sing the possibility and frequency of interaction . You can chin-wag on the latest world economic analysis by a simple SMS and become part of the global reaction a true global citizen indeed . The virtual village is getting more and more to veracityThe new cultureThe post MTV and the FTV generations acknowledge in a context where xenophobia is a discarded word . Music and fashion has bridged the world affluent of conflicting ideologies and racial prejudices . The new cultural derivatives have contributed only to promote make do , cooperation and friendship among different people around the world , contempt criticisms of cultural invasions and media hegemonyConclusionThe global village is not a constructed reality or an ideological utopia . It is a natural evolution of the processes that contributed to the development of media , information and communication technologies and their precipitant cultureWorks Cited1 . Larry Press , McLuhan Meets the Net , communication theory o f the ACM , Vol 38 , No 7July , 1995 , pp 15-202 . Ma! nuel Castells , Information Technology , Globalization and amiable Developmentprepared for the UNRISD Conference on Information Technologies and SocialDevelopment , Palais des Nations , Geneva , 22-24 June 19983 . Marsha Jones and Emma Jones , nap Media , London , Macmillan , 1997PAGEPAGE 1 ...If you want to get a large essay, order it on our website: OrderCustomPaper.com

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